The dues of internet usage…
Working in the digital and social media space, everyone in this industry eventually comes across the little understood creature called the troll. Unlike the mythological beast that appears in Terry Pratchett and Harry Potter novels (or in your favourite role playing game), the internet troll is a very real, and very nasty creature. In the books and movies, trolls stick to the dark and dank recesses of the fantasy world to prey on unsuspecting travellers or wayward children, but the internet troll is far more bold and far, far more wicked. Unlike their mythical counterpart, the internet troll uses the anonymity of cyberspace to venture boldly into the public eye, and thrives on the reactions, misery and discord they can sow amongst unsuspecting online communities, rather than simply boiling their bones for meals.