Although we can now have full surround sound, enormous 4K TVs and the most comfortable seats at our disposal in our living rooms, it’s still not quite as much fun as going to an actual cinema.
Of course, at home, we don’t have to spend £50 or more for a family to get tickets, a tub of popcorn, drinks and some wine gums (my favourite, in case anyone is interested). But more often than not, we go to the cinema not just to watch the latest blockbuster but to enjoy the experience – a form of art that sadly seems to be in decline, for a number of reasons.
What we need, then, is a better incentive to get out of the living room and put some bums back in to the old picture house. And this week’s app may just be the solution.
Usheru is a new app to help you get the best out of a day out at the cinema. It allows a cinema to push information about what it’s showing to the users of the app to help get some customers through the doors, while also giving you the best possible deal on what’s currently available in London.
There are more than 50 chain and independent cinemas currently being mapped on Usheru, and with the help of the app you can single out a particular showing based on your location, your preferences and what deals you’re interested in.
Not only do you get the latest deals on the actual films, but you can also find some pretty good offers on food and drink as well, and there are also opportunities to get involved in some of the more interesting and unique cinema experiences.
For example, you can find the latest special screening of a film or details regarding after-film parties or Q&As with the directors and actors. There are even instances of deals on rooftop screenings, early viewings of the latest blockbusters and other such events.
Furthermore, with Usheru, you can personalise the app to show you what’s available that caters for your particular taste and you share that information to help others enjoy the experience with you, using the ‘Get a Crew’ element of the app.
If the lure of cheaper tickets and deals on food and drink wasn’t enough, the thought that you might be able to enjoy a special screening or a more unique cinema experience is one that will certainly pique the interests of moviegoers.
But it’s not just avid film fans who will benefit here. The chain and independent cinemas get to have people come through their doors once more, so they can lay on a better experience for their customers.
There’s a lot to enjoy from Usheru, and it could become a vital element in a person’s social life or just a handy tool for a family at the weekend. Either way, we’re pretty sure you’ll enjoy what it has to offer.
Features At A Glance
• Usheru delivers great cinema ticket offers for movies based on your preferences and location, which can be booked in seconds.
• Break away from the same old stale cinema night out with Usheru’s selection of unique experiences at some of London’s best chain and independent cinemas.
• Get first access to new and exclusive screenings and events.
• 50 chain and independent cinemas available – Picturehouse, Curzon, Everyman, Empire and many more.